Visual Storytelling (VS)
A Visual Storytelling (VS) course explores the art and science of crafting narratives through visual mediums. It goes beyond simply taking pictures or creating graphics; it delves into the principles of storytelling and how to effectively communicate a message, evoke emotions, and engage an audience through visuals. A VS course teaches you how to combine images, videos, graphics, and other visual elements to create compelling narratives that resonate and leave a lasting impact.
Overview
Presentations are critical to selling your ideas and driving people to action, yet most fail to connect with their audience due to distracting visuals and poorly displayed data. When this happens, you’re almost guaranteed to lose your audience’s attention and, worse, your one shot at being heard. This course will teach the participants to use impactful visual and evocative storytelling techniques in creating more persuasive presentation slides.
Course Objective
Participants will be able to captivate and influence their audience through using effective visuals in any presentation with the following:
- Order ideas, information, as well as data in a logical and structured way
- Utilize words and images succinctly, powerfully, and accurately
- Communicate information and data effectively
- Create aesthetically pleasing design
Who Should Attend
End-users who use Microsoft Excel for data analysing and creating report.
What You Will Learn?
- Present a clear message
- Make visual presentations
- Drive immediate action
Prerequisites
The training focus on concepts, rather than tools. However, participants must know how to use Microsoft PowerPoint & Excel and have the knowledge in creating slides.
Required Software
Participants are required to bring their own laptop with Excel and PowerPoint installed.
Training Calendar
Intake
Duration
Program Fees
Module
Module 1 - The Visual Storytelling Way in Presentation
- Continuum of presentation
- Slides with impact
- 3 building blocks for effective presentation design
Module 2 - Structure – Message focused content
- Contextualize the importance (WHO-WHY-WHAT)
- Plan and structure the flow with 3-act-structure
- Write insightful title for better messaging
Module 3 - Visual – Show, not tell
- Simplify the content to achieve “Less is more”
- Show the message with visualization techniques
- Apply emotional balance
Module 4 - Design – Maximize the impact
- Guide better understanding
- Grab the attention
- Add professional touch
Module 5 - The Application: Putting all together
- Balanced with right composition & layout
- Think like a designer and apply CRAP
FAQs
General Questions:
Q: What is Visual Storytelling?
A: Visual Storytelling is the art and practice of using visual mediums (like images, videos, graphics, etc.) to communicate a narrative, evoke emotions, and engage an audience. It’s about crafting compelling stories through visuals.
Q: Why is Visual Storytelling important?
A: In our visually-driven world, the ability to tell stories through visuals is essential for effective communication. Visuals can capture attention, convey complex information quickly, and create a deeper emotional connection with the audience.
Q: Who should take this course?
A: This course is beneficial for anyone who wants to improve their communication skills using visuals. This includes marketers, content creators, filmmakers, photographers, designers, educators, journalists, and anyone who wants to tell compelling stories.
Q: What are the prerequisites for this course?
A: Prerequisites vary depending on the course’s focus. Some courses might assume basic familiarity with photography or video editing, while others might be more foundational. Check the course description for specific requirements.
Q: What software or tools are used in the course?
A: The tools used will depend on the course’s focus. Some courses might cover specific software like Adobe Photoshop, Premiere Pro, or other design/video editing software. Others might focus on the principles of visual storytelling, making the tools secondary. Check the course details.
Q: How is the course structured?
A: Course structure varies. It might involve in-person workshops, live online sessions, self-paced online modules, or a combination. Check the course details.
Q: How long is the course?
A: The duration varies depending on the scope and format. It can range from a few days to several weeks. Check the course details.
Q: Will I receive a certificate upon completion?
A: Yes.
Program Content & Skills:
Q: What specific topics are covered in the course?
A: Typical topics include data import from various sources, data cleaning and transformation techniques (filtering, sorting, merging, splitting, pivoting, etc.), working with different data types, using the Power Query editor, M language (sometimes), query management, and loading data into Excel or Power BI. Check the syllabus for a detailed list.
Q: What is M language, and will I learn it in this course?
A: M is the formula language used in Power Query for more advanced data transformations. Some courses introduce M, while others focus primarily on the graphical user interface. Check the course description to see the level of M coverage.
Q: What kind of data sources can I connect to with Power Query?
A: Power Query can connect to a wide range of data sources, including Excel files, CSV files, text files, databases (SQL Server, Access, etc.), web pages, APIs, and online services.
Q: Will I learn how to automate data preparation tasks?
A: Yes, automating data preparation is a key benefit of Power Query, and the course will teach you how to create reusable queries and refresh data automatically.
Q: Will I work on real-world examples and projects?
A: A good Power Query course will include hands-on exercises and real-world case studies to reinforce learning and make the skills applicable to your work.
Technical & Practical Questions:
Q: What if I have trouble with the software or course materials?
A: PEOPLElogyprovide support through instructors, online forums, or technical assistance. Check with your training provider for their support policy.
Q: What if I miss a class? (For in-person or live online courses)
A: The policy for missed classes varies. Some providers may offer recordings or make-up sessions.
Q: What kind of computer do I need?
A: You’ll need a computer that can run Microsoft Excel or Power BI Desktop. Check the system requirements for your specific version.
Q: How much practice time is required outside of class?
A: Practice is essential for mastering Power Query. Plan to dedicate some time outside of class to work on exercises and build your own data transformation workflows.
Q: Will I be able to apply these skills in my job?
A: Absolutely! Power Query skills are highly valuable and applicable to a wide range of roles that involve working with and preparing data.
Submit your interest today !
